What is the Action Network?

Action Network, a leading source for sports betting, prediction market and online casino news, information, and analysis, was launched in 2018. Currently our five-star-rated app (available on the Apple Store and Google Play) our proprietary AI sports betting tool Playbook, and several social medias channel provide tens of millions of fans with credible betting/trading content. We also have partnerships across multiple leagues and media outlets and have been cited by The New York Times, Wall Street Journal, Washington Post, and dozens of others as the premier sports-betting media platform.

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At A Glance

350M+

Bets Tracked By Users

Action Network is an award-winning experience because it curates all bets in one place, giving bettors an unparalleled in-game and postgame experience.

77+

Premium Sportsbook & DFS Partnerships

The Action Network has partnerships with US-based sportsbooks and DFS operators including industry giants like DraftKings, BetMGM, Caesars, Fanatics Sportsbook, PrizePicks, and more. Through these partnerships we're able to provide up-to-the-moment odds, premium offers, and Action-exclusive insights.

18+

Years of Sports Betting Data

Ever wonder what side professional bettors are taking at any given moment? Thanks to the millions of data points we’ve gathered for more than 15 years, we’ve built a suite of betting models that gives you credible information ... fast.


What Does Action Network Do?

At Action Network, we're known for our commitment to empowering sports bettors, casino players and prediction market traders with the info they need to succeed. Our mission is to give every fan a piece of the action, with a relentless commitment to Responsible Gambling practices. Whether you're a seasoned pro or just starting out, our team of experts curates best-in-class content, including expert picks, in-depth analysis, and real-time odds, to help you make informed decisions and stay ahead of the game.

Founded2017
FoundersThe Chernin Group
Acquired by Better Collective2021
HeadquartersW 23rd Street. 2nd Floor. New York, NY 10010
Parent companyBetter Collective
CoverageNFL, NBA, MLB, NHL, college sports, soccer
PlatformsWebsite, iOS/Android app, podcasts, YouTube
App rating(need current figure/source)
Monthly reach10+ million users

How Does Action Network Help Bettors?

Action Network provides:

  • Real-time odds and line movement tracking
  • Expert picks and betting analysis
  • Data-driven tools and predictive insights
  • News and content tailored to betting markets

These features help users identify opportunities and make more informed bets.

Why choose Action Network?

Action Network combines advanced analytics with expert insights, making it easier to understand betting markets and identify value. Its tools are designed for both beginners and experienced bettors, offering transparency, data depth, and actionable information in one place.

Who is behind Action Network?

Action Network is part of Better Collective, a global sports media group focused on sports betting and iGaming content, data, and technology. The platform brings together analysts, journalists, and betting experts with experience across major sports and markets.

What sports does Action Network cover?

Action Network covers major U.S. and international sports, including:

Coverage includes odds, analysis, and betting insights tailored to each sport.

Is Action Network free to use?

Action Network offers both free and PRO premium features. Users can access basic tools, odds, and content for free, while advanced analytics, expert picks, and additional features may require a subscription.

How does Action Network make money?

Action Network generates revenue through subscriptions, partnerships, and affiliate relationships with sportsbooks, online casinos and prediction markets. These partnerships may result in commissions when users sign up or place bets through links on the platform.

Is Action Network editorially independent?

Yes. Action Network's editorial content — picks, analysis, rankings, and expert commentary — is produced independently of its commercial partnerships. Analysts and writers do not receive compensation tied to whether a reader signs up with a specific sportsbook, and affiliate relationships do not influence which operators are covered, recommended, or ranked. Sponsored or promotional content is clearly labeled as such and kept separate from editorial coverage.

Scope limits

Action Network is a media and technology platform, not a sportsbook — it does not accept wagers, set odds, or guarantee outcomes. Its picks and projections reflect analysis, not certainty, and are intended to inform betting decisions rather than replace a reader's own judgment. 

When was Action Network founded?

Action Network was founded in 2017 by The Chernin Group as a sports betting media and technology company. It was created by combining multiple data and analytics platforms, including Sports Insights, FantasyLabs, and the SportsAction app, into a single destination for bettors.

How did Action Network grow?

Action Network launched during the early expansion of legalized sports betting in the United States, following the 2018 Supreme Court decision that opened the market. The company quickly established itself as a leading source for betting data, analytics, and expert content.

When did Better Collective acquire Action Network?

In 2021, Action Network was acquired by Better Collective, a global sports betting media group, in a deal valued at approximately $240 million. The acquisition strengthened Better Collective’s position in the U.S. market while allowing Action Network to continue operating under its own brand.

As part of Better Collective, Action Network has access to shared data infrastructure, technology, and editorial resources across the group's global sports media portfolio, while continuing to operate under its own brand and editorial team. 

Who are the experts at Action Network?

Action Network experts are data-driven analysts and betting professionals who provide predictions, insights, and market analysis across major sports. Their expertise is backed by proprietary models, industry experience, and proven track records tracked within the Action Network platform.

What makes Action Network experts credible?

Action Network experts are recognized for their performance, experience, and data-driven approach. Their credentials include:

  • Proven track records with picks tracked in the Action app
  • Industry experience in sportsbooks, finance, and analytics
  • Advanced qualifications, including CFA charters and PhDs
  • Awards and rankings in competitions like FantasyPros
  • Large followings of 100,000+ users for several analysts

What do Action Network experts specialize in?

Each expert focuses on specific sports and betting markets, including:

  • NFL, NBA, MLB, and NHL betting
  • College football and basketball analysis
  • Player props, futures, and live betting markets
  • Predictive modeling and data analytics

This specialization allows for deeper insights and more accurate recommendations.

How do Action Network experts make predictions?

Action Network experts use a combination of proprietary models, statistical analysis, and market data to identify betting opportunities. Many analysts build and refine their own models, track performance over time, and adjust strategies based on real-time odds and market movement.


Featured Experts
expert-card-Sean Koerner

Sean Koerner

Director of Predictive Analytics

Sean Koerner is the Director of Predictive Analytics at Action, leveraging proprietary models and his award-winning projections to make data-driven recommendations, possessing the rare power to move markets based on what he’s betting – the primary reason he’s built a following of more than 100,000 in the Action app. Thanks to his NFL projections, Sean is also one of most-accurate fantasy football rankers of the past decade, placing first in FantasyPros’ expert rankings contest three times since 2016.

Sean has been playing fantasy football since he was eight, but he launched his sports betting career by learning to build models, eventually becoming a supervisor at the Excalibur Sportsbook in Las Vegas. With a background that also included time in product management at Bloomberg Sports (later acquired by Stats Perform), Sean’s unique blend of experience is one of the many reasons for Action has established itself as a trusted source for expert sports betting advice.

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expert-card-Stuckey

Stuckey

Senior Betting Analyst

Stuckey set the tone for sports betting experts at Action having been the first hired in 2017, establishing a foundation of credibility that eventually led to him becoming the first verified expert to reach 100,000 followers in the Action app. His relentless pursuit of serving college football and basketball fans high-quality picks and analysis is the heartbeat of Action’s college sports brand, BBOC. 

Before pursuing sports betting full-time, Stuckey spent nearly a decade in finance as a derivatives analyst after completing his MBA and becoming a CFA charter holder. But having bet almost daily since 2003, sports betting was always his first passion.

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expert-card-Collin Wilson

Collin Wilson

Senior Writer

Collin Wilson is a senior sports betting analyst who specializes in college football for Action, often turning to his proprietary power ratings to recommend picks on BBOC, the multi-platform college sports betting brand he helped establish in 2018. Collin powers Action’s college baseball coverage while also contributing to college basketball, MLB, and on other topics.

Before joining Action, Collin worked in software consulting after completing his Masters of Science Computer Engineering at the University of Arkansas.

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expert-card-Sean Zerillo

Sean Zerillo

Senior Writer & Analyst

Sean Zerillo leverages his proprietary models to fuel Action’s MLB PRO Projections, serving his more than 100,000 followers in the Action app with baseball picks on a near-daily basis over the nine-month marathon of baseball while anchoring the Payoff Pitch podcast and serving audiences content across all platforms. Sean also leverages his MMA and horse racing projections to make data-driven recommendations for every UFC pay-per-view and Triple Crown race.

Sean was a baseball video scout for Sports Info Solutions before he joined Action in 2019, having also passed the New York State Bar Exam after graduating from Hofstra Law School.

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expert-card-Brandon Anderson

Brandon Anderson

Staff Writer

Brandon Anderson has established himself as a sports betting futures specialist, closely monitoring championship and other season-long markets for the best values in the NFL and NBA. While he loves a longshot, Brandon also bets game markets (including player props), directing his more than 100,000 followers in the Action app and listeners on podcasts like Buckets to the smartest picks of a given day.

Before joining Action, Brandon’s insights were featured in Sports Illustrated's The Cauldron, BetMGM Sports and elsewhere.

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expert-card-Matt Moore

Matt Moore

Senior NBA Writer

Matt Moore has spent nearly two decades covering the NBA, emerging as one of the internet’s most popular basketball opinionists after launching his own blog (Hardwood Paroxysm) then establishing himself in mainstream digital media with stints at CBS Sports and elsewhere before joining Action in 2017. Matt is the heartbeat of Action’s cross-platform NBA coverage, giving fans a piece of the action every weekday on the Buckets podcast.

Matt is known as a leading analyst on the NBA’s MVP race, having voted for the award previously. He’s also worked at NBC Sports and AOL FanHouse.

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expert-card-PJ Walsh

PJ Walsh

Director of Subscription Content

PJ Walsh has been writing sports betting content for Action before the network even existed in its current form. As the Director of Subscription Content, PJ now specializes in analyzing Action’s proprietary data and tools such as PRO Projections to identify insights with the biggest betting edges for Action’s audience on a given day.

PJ started at Sports Insights in 2009 before it was acquired by the Chernin Group in 2017 as part of the Action Network, which then joined Better Collective in 2021.

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expert-card-Billy Ward

Billy Ward

Junior Predictive Analyst

Billy Ward is a predictive analyst who specializes in the creation of models, such as the first-running one he leverages to recommend picks on whether run(s) will be scored in the opening frame of a given MLB game. Thanks to a lifelong love of fantasy football and his previous career as an MMA fighter, Billy also bets on the NFL and UFC, with a special interest in daily fantasy for all three sports.

Billy had stops at Stokastic and the 33rd Team in-between his stint as an MMA fighter and now at Action.

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expert-card-Nick Giffen

Nick Giffen

Predictive Analyst

Nick Giffen is a predictive analyst who pioneered Action’s NFL Luck Rankings, specializing in NASCAR and college basketball player props in addition to professional football. Nick’s models also power Action’s popular live streams during NFL primetime games, Bet What Happens Live.

Nick has his PhD in Mathematics from North Carolina State University and worked as a data analyst in the biotech industry before becoming a co-owner of the fantasy site RotoViz then later joining Action in 2022.

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expert-card-Michael Calabrese

Michael Calabrese

Featured Contributor & On-Air Analyst

Michael Calabrese is known for an unmatched depth and breadth of expertise on Group of Five college football, anchoring the associated content on BBOC feeds. Michael also specializes in college basketball and NFL betting, contributing content across Action platforms for each.

Michael has spent nearly two decades in media at the national and local levels, with work featured at places like Fox Sports and Sirius XM.

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expert-card-Joshua Nunn

Joshua Nunn

Betting Analyst

Joshua is a betting analyst who specializes in college football and college basketball betting insight for Action Network. Joshua has been betting on collegiate athletics for nearly 20 years and focuses on college football regular season wins, Group of 5 betting, and wagering at the FCS level.

Joshua has contributed at Action Network since 2024 having written countless game previews and weekly FCS articles while co-hosting the Big Bets on Campus weekly college football and college basketball podcasts. His addition to the team has helped position Action Network and BBOC as one of the most influential voices in college football betting while adding a unique element of robust FCS content.

Using advanced analytics, proprietary power ratings, schedule analysis and more, Josh seeks to get out ahead of the derivatives markets and exploit inefficiencies, often betting college football futures and season win totals as early as March.

Prior to joining Action Network Joshua realized a successful career in the financial and banking industries, where he enjoyed work in management, mortgage, risk, and sales.

Read More from Joshua Nunn Right Arrow

A Brand Within Better Collective

Action Network is proud to be a part of Better Collective, a leading digital media company and trusted authority in the sports media and iGaming industry. With a shared passion for innovation and integrity, we leverage Better Collective's extensive resources and expertise to deliver unparalleled value to our users.

Join the Action Network community today and elevate your sports betting experience to new heights. Together, let's make every game count.


Our Brands

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Our Partners

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Frequently Asked Questions

Action Network is a sports betting platform that provides odds, expert picks, and analytics tools to help users make informed betting decisions.

Action Network is part of Better Collective, a publicly listed sports media group, and is widely used by bettors for data, insights, and market analysis.

Yes, Action Network provides some free picks and content, along with premium picks and tools available through paid subscriptions.

Action Network is owned by Better Collective, a global digital sports media company specializing in sports betting content and technology.

Action Network combines real-time betting data, expert analysis, and proprietary tools in one platform, helping users identify value and track market movements more effectively

Action Network experts are analysts, data scientists, and betting professionals who provide insights, picks, and analysis based on data and market trends.

Yes, many experts have verified betting records tracked within the Action app, allowing users to evaluate their performance over time.

Yes, many experts build and use proprietary predictive models to identify value and make data-driven betting recommendations.


Contact Us

Got something to say about sports betting, or want to connect with Action? Reach out to us on social.

You can also connect with The Action Network via our contact form at Zendesk.

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