The Big 12 Tournament continues with TCU vs. Kansas on Thursday, March 12, 2026, at 9:30 p.m. ET on ESPN, live from the T-Mobile Center in Kansas City, Missouri. For fans looking to get involved during conference tournament week, the new DraftKings promo code offer lines up well with a primetime game night like this.
The headline promotion is an upgraded welcome deal: Bet $5, Get $200 in bonus bets instantly plus a 100% Profit Boost Token for the NCAA Tournament. That structure makes it one of the more valuable sportsbook welcome offers available right now, since new users receive both immediate bonus bet value and a tournament-focused boost they can use once March Madness begins.
New DraftKings Promo Code Offer Overview
The new featured DraftKings promo code offer keeps the structure straightforward:
- Bet $5
- Get $200 in bonus bets instantly
- Receive a 100% Profit Boost Token for the NCAA Tournament
This combination is what makes the promotion stand out. Instead of receiving a single welcome incentive, new users unlock two separate rewards: a sizable batch of instant bonus bets plus a tournament-ready Profit Boost Token that can be saved for March Madness. For readers who are new to these offers, we also provide a guide explaining what each sportsbook bonus means.
For a matchup like TCU vs. Kansas, the timing of the promotion fits naturally with the Big 12 Tournament schedule. You can activate the offer with a wager during the quarterfinal round and still have additional bonus value available for later games in the Big 12 bracket and other college basketball action throughout Champ Week.
Why TCU vs. Kansas is a Strong Game for Your DraftKings Sign-Up Bonus
This Champ Week matchup between TCU and Kansas carries significant tournament implications. The teams meet in the Big 12 Tournament quarterfinals on March 12, with the winner moving on to the next round. Because of the single-elimination format, every possession matters, which tends to produce high-intensity basketball and strong viewer interest.
The timing of the game also makes it a natural entry point for new bettors:
- It airs in a standalone Thursday night window on ESPN2
- It is part of one of the most prominent conference tournaments of the week
- It flows directly into multiple Big 12 and national college basketball games throughout the weekend
That timing makes the DraftKings welcome offer particularly appealing. Instead of signing up for a single event, new users are entering the platform at the start of a full Champ Week and NCAA Tournament lead-in, beginning with TCU vs. Kansas today.
Why This Promotion is Elite for Conference Tournament Week
Many sportsbook promotions from the best sports betting sites focus on either a small bet-and-get offer or a single large first-bet structure. The new DraftKings promo code offer stands out because it combines instant bonus bets with a separate tournament-specific reward, giving users more than one way to benefit from the promotion.
That structure makes it especially appealing during conference tournament week, when bettors often want flexibility across multiple games. The added NCAA Tournament Profit Boost Token also gives users something valuable heading into March Madness next week, extending the usefulness of the promotion beyond the current slate of games.
Register With the DraftKings Promo Code Offer Today
It's a simple process to activate the new DraftKings promo code offer before tip-off. Follow these steps to get started:
- Head to the registration page using the sign-up link and download the DraftKings Sportsbook app.
- Register a new DraftKings Sportsbook account with your basic information.
- Finish the registration process and any required identity verification.
- Add at least $5 to your account using your preferred payment method.
- Submit your $5 qualifying wager on odds of -500 or longer.
- Receive $200 in bonus bets instantly along with a 100% Profit Boost Token for the NCAA Tournament.
Terms and Conditions
GAMBLING PROBLEM? CALL 1-800-GAMBLER or 1-800-MY-RESET, (800) 327-5050 or visit gamblinghelplinema.org (MA). Call 877-8-HOPENY/text HOPENY (467369) (NY). Please Gamble Responsibly. 888-789-7777/visit ccpg.org (CT), or visit www.mdgamblinghelp.org (MD), 1-800-981-0023 (PR). 21+ and present in most states. (18+ DC/KY/NH/PR/WY). Void in NH/OR/ONT/PR. Eligibility restrictions apply. On behalf of Boot Hill Casino (KS). Pass-thru of per wager tax may apply in IL. 1 per new customer. $5+ first-time bet req. Max. $200 issued as non-withdrawable Bonus Bets that expire in 7 days (168 hours). Stake removed from payout. Terms: http://sportsbook.draftkings.com/promos. Ends 4/6/26 at 11:59 PM ET.
