Nearly three months of drama will come down to one final showdown when the Big Brother Season 28 finale airs tonight at 8 p.m. ET (CBS and Paramount+).
Trading volume has been plentiful for the "Big Brother Season 28 Winner" Kalshi market, with nearly $8 million in purchased contracts and counting.
Wondering which houseguests have the best chance to win the grand prize? Here's the Kalshi Big Brother Season 28 Winner contracts we'd recommend, as well as the second and third place markets.
Featured Reality TV Prediction Market: Big Brother Season 28 Winner
The Big Brother Season 28 Finale all comes down to 3 contestants: Rick (Devens), Drew (Campbell), and Taylor (Brown).
Rick is far-and-away the favorite, with Kalshi traders giving him a 51% chance to win. This is for good reason, as Devens has won several competitions throughout the season and has some key allies on the jury in Angela (Murray) and Dee (Valladares).
On the other hand, Rick's strong play has perhaps made him too much of a threat, which is why Big Brother Kalshi odds give Drew a 39% chance to win. Campbell's game has differed from Devens', as Drew has successfully presented himself as someone both adaptable and agreeable (aka not as much of a threat).
Taylor's fight to the final three has perhaps been the most impressive of the bunch. She's survived multiple eliminations by the skin of her teeth, and her likeable underdog persona could invaluably sway the jurors.
In the end, it likely comes down to which play style you think the jurors will respect the most. Think you know who has it in the bag? Here are the latest Big Brother Season 28 Winner Kalshi live odds:
| 👥 Houseguest | 🏷️ Position | Price | 🤑 Profit on $100 | 📈 Trade It Now |
|---|---|---|---|
| Rick Devens | Yes | 49¢ | $197.04 | Trade it on Kalshi! |
| Drew Campbell | Yes | 37¢ | $258.83 | Trade it on Kalshi! |
| Taylor Brown | Yes | 19¢ | $498.05 | Trade it on Kalshi! |
Other Big Brother Season 28 Kalshi Markets
The Kalshi Big Brother Season 28 Winner market isn't the only one driving overall volume. There's been quite a bit of interest in contracts predicting the 2nd and 3rd place finishers, while has lead to some interesting contract prices demonstrated by the charts below.
Note: Like many prediction markets apps, Kalshi verifies the official results through legitimate sources. In this case, all three Big Brother Season 28 Kalshi market outcomes will be verified by CBS and Paramount+.
As you can see, Big Brother Season 28 2nd place traders are predominantly targeting Drew and Taylor over Rick. Rick's 4% chance of finishing 2nd is much lower than his 47% chance of finishing 3rd, as it's widely believed that he will win if he makes it to the Top-2.
Otherwise, Kalshi Big Brother traders are much more split on who will be evicted first, but generally believe Drew has a better chance than Taylor to survive the first cut.
If you've never previously held a Kalshi account, feel free to take advantage of our Kalshi promo code whenever you're ready to get started!
What Is Kalshi?
If you're just getting started with Kalshi, give this video a quick watch and feel free to visit our Kalshi review page. It'll help.
Kalshi allows users to make predictions across several unique markets, including sports, entertainment, elections, and even weather. Unlike traditional sportsbooks, which are available in only a handful of states, Kalshi is available across most of the US.
Kalshi operates on a contract-based system in which users buy "contracts" (priced between 1 and 99 cents) based on whether they believe a specific event will occur. The price of each contract fluctuates in real time based on market sentiment. Like the stock market, traders can sell positions early to lock in profits (or minimize losses).
