Rich Paul, Klutch Join Forces With Robinhood on New Venture

Rich Paul is expanding deeper into the business world with his latest venture. Robinhood, the popular financial services company, is partnering with Klutch Sports to be the agency of record for its sports and entertainment sectors. Paul will also serve as a strategic brand advisor for Robinhood, the two companies announced.

“We’re massive sports fans at Robinhood and our customers are as well,” Vlad Tenev, CEO and Co-Founder of Robinhood said in a statement released by both companies. “Working with Rich and the team at KLUTCH Sports, we will connect with fans directly through the sports, teams, and athletes they know and love.”

“At KLUTCH, we pride ourselves on doing things with intentionality and creativity,” Paul added in the statement. “As we continue to grow, expanding our relationship with Robinhood was a natural next step. Their values, commitment to education, and dedication to social responsibility mirror our own, and I look forward to helping guide Robinhood as they broaden their reach into new markets and spaces.”

Paul has become one of the most influential agents in the NBA since launching Klutch Sports in 2012 and taking on LeBron James as a client. Klutch has amassed a lengthy list of athletes, including James' Los Angeles Lakers teammate, Anthony Davis, Golden State Warriors forward Draymond Green, Las Vegas Aces center A'ja Wilson, and Philadelphia Eagles quarterback Jalen Hurts.