Major League Baseball Announces Jersey Patch Program for Teams in 2023
Photo by Ezra Shaw/Getty Images. Pictured: MLB Jersey Patch
Major League Baseball announced Friday the details of a jersey patch program that will allow its clubs to sell a jersey patch to be worn on either sleeve of its uniforms beginning in 2023.
The patches of a corporate logo can be four inches by four inches and must be approved by Major League Baseball and the union. Categories that are initially prohibited will be alcohol, betting and media.
Rules stipulate that teams can only sell one patch for the season and the partner’s logo cannot change.
Like the NBA, teams can have the option of selling authentic jerseys with their patch in team stores, but the logo patches will not be on replicas.
As part of the new deal, Major League Baseball will have the right to sell a decal with a company’s logo on the helmet beginning with the 2022 postseason.
Although the NBA was the first of the four major sport leagues to put patches on game jerseys, Major League Baseball first experimented with logos on jerseys and helmets during international games.
The NHL has allowed teams to sell logos on player helmets, while the NFL still doesn’t allow any corporate logos on the uniform during game days — only allowing teams to sell logos on practice uniforms.