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Super Bowl Commercial Odds: Which Celebrities Will Appear in Big Game Ads?

Super Bowl Commercial Odds: Which Celebrities Will Appear in Big Game Ads? article feature image
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Photo Credit: Wendell Cruz-Imagn Images. Pictured: Sydney Sweeney

The matchup is set, the stage is ready, and Super Bowl 60 is about to take over Santa Clara, Calif, with the Seattle Seahawks and New England Patriots set to take center stage. But as always, the game itself is only part of the spectacle.

Every year, the Super Bowl delivers one of the deepest betting menus on the calendar. From the coin toss and national anthem to the Gatorade color and halftime show performers, bettors know there’s far more to wager on than just the final score. What makes the Big Game even more fun is that the commercials (often just as anticipated as the action on the field) are also part of the betting conversation.

That’s where Kalshi comes in. Alongside markets tied to the halftime show and/or other off-field moments, Kalshi offers a unique market, one centered on which celebrities will appear in a Super Bowl commercial before Feb. 9, 2026, adding yet another layer to Big Game betting.

Super Bowl Celebrity Commercial Odds

Several high-profile names are already priced into the market.

Sydney Sweeney Super Bowl Commercial Odds

Sydney Sweeney sits atop the board. One of the most in-demand actresses right now, Sweeney has become a go-to face for major brands in recent years, regularly fronting high-profile campaigns and maintaining a strong presence in pop culture.

Timothée Chalamet Super Bowl Commercial Odds

Timothée Chalamet is next on the list. An Oscar nominee who continues to dominate the awards conversation, Chalamet remains one of Hollywood’s most bankable young stars, making him a natural fit for a Big Game commercial.

Harry Styles Super Bowl Commercial Odds

Harry Styles is priced lower, but still draws attention. The pop star has recently returned to the spotlight after a lengthy hiatus, sparking renewed interest that could make him an intriguing long shot in this market.

What is Kalshi?

Different than a traditional sportsbook and available in all 50 states, Kalshi allows users to make predictions across several unique markets, including sports, entertainment, elections, and even weather.

Kalshi operates on a contract-based system where users buy “contracts” (priced between 1-99 cents) based on whether they believe a specific event will happen. The price of each contract fluctuates in real time based on market sentiment and like the stock market, traders can sell positions early to lock in profits (or minimize losses).

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Maria Sofia LucenaEditor

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