Caesars Palace online casino has added a new proprietary title to its New Jersey game library with the debut of Ball Rush Jackpots, a ball-drop casino game from Caesars Digital’s in-house studio, Empire Creative.
The company announced the game's arrival on its X account. The post's description included a description of the game: "Ball Rush Jackpots follows the traditional ball-drop gameplay experience where players drop a ball down a board filled with pegs to land in a prize slot."
The game is also available through the Caesars Sportsbook & Casino and Horseshoe Online Casino brands in New Jersey. Caesars said it plans to introduce Ball Rush Jackpots in other regulated online casino states where it operates once it receives the necessary approvals.
The announcement comes as the company navigates the start of its first NFL betting season after taking over the Superbook at Westgate Casino.
Ball Rush Jackpots Brings Ball-Drop Gameplay to Caesars Online Casino
Ball Rush Jackpots uses a familiar ball-and-peg format. Players release balls from the top of a board, then watch as each ball moves through a series of pegs before landing in a prize position at the bottom.
The concept is simple, but Caesars has added several game options that can change the pace and potential outcomes of each round. Players can choose their ball price, select how many balls they want to use, and adjust the board’s peg-row setup from 11 to 14 rows.
Because each ball travels independently, every drop can create a different result. Players may collect special symbols, activate bonuses, and pursue one of several progressive-style jackpot prizes.
“Ball Rush Jackpots delivers a different kind of casino experience for our players, combining easy-to-understand gameplay with meaningful customization, exciting bonus opportunities and jackpot potential,”said Matthew Sunderland, Caesars Digital’s senior vice president and chief iGaming officer. He said the new game was built around accessibility, flexibility, and repeat play.
Key Features of Ball Rush Jackpots
The new title offers several features designed to give players more choices before and during a session:
- Custom game settings: Players can select ball prices, ball quantities, and board configurations between 11 and 14 peg rows.
- Re-Drop Bonus: Collected balls can return for another feature round and may pass through multiplier gates worth up to 8x.
- Jackpot Drop Bonus: Players who collect jackpot balls can trigger a bonus in which every ball is guaranteed to land in a jackpot bucket.
- Five jackpot levels: The game includes Mini, Minor, Major, Mega, and Grand jackpot opportunities.
- Fast Forward control: A press-and-hold option lets players temporarily increase the game’s speed.
The game’s mix of customization and bonus mechanics sets it apart from standard online slots and traditional digital table games. Instead of relying on reels or cards, Ball Rush Jackpots gives players a visual, round-by-round experience centered on the movement of each ball across the peg board.
Caesars Expands Its Proprietary Game Portfolio
Ball Rush Jackpots is the latest in a growing lineup of games created specifically for the Caesars online casino ecosystem.
Earlier this year, Caesars introduced Ca$hline, another proprietary release from Empire Creative. The operator has also developed its Signature table-game collection, which includes:
By producing more exclusive content internally, Caesars can offer titles that players will not necessarily find at competing online casino apps. The strategy also helps Caesars diversify beyond conventional slots, blackjack, roulette, and baccarat formats.
Scott Krell, senior director of game products and head of studio at Caesars Digital, said the team wanted to pair a recognizable game concept with a more personalized experience.
“Our goal with Ball Rush Jackpots was to build something that’s immediately familiar but offers a fresh experience every time players launch the game,” Krell said. “Whether they’re adjusting their gameplay preferences or chasing jackpots, players can shape the experience to match their style while enjoying the excitement of every ball drop.”
Where Players Can Find Ball Rush Jackpots
For now, Ball Rush Jackpots is live in New Jersey on:
- Caesars Palace Online Casino
- Caesars Sportsbook & Casino
- Horseshoe Online Casino
The game can be played on iOS and Android mobile devices as well as desktop browsers in jurisdictions where Caesars offers regulated online casino gaming.
