If you’ve ever doomscrolled through trade rumors at 2 a.m. or drafted a rage-filled post about your team’s latest fourth-quarter collapse, you’re not alone. NFL fan obsession doesn’t come with an off switch, and for some, it definitely doesn’t come with much sleep either.
Between heart-stopping games, shocking developments, and endless off-season dramas, NFL fan passion has a way of keeping you wired long after the final whistle. And while most of us should be getting some shuteye, certain NFL fan behavior is clearly so strong that it takes priority at all hours of the day and night.
And it turns out that there might be some science behind the madness. A study published in the journal SLEEP found that people with an obsessive passion for any activity tend to have worse sleep quality. So yes, staying up to debate your team’s offensive coordinator hire might be bad for your health; but you’re in good company!
So, with this in mind, we analyzed overnight social media activity from 11 p.m. to 7 a.m. local time on X (formerly Twitter) and Reddit using data from Brandwatch, tracking which teams in the past year had the most posts during those late-night hours to reveal who’s fans are up tossing, turning, and tweeting all night long (yes, we still call it “tweeting” because “X-ing” just doesn’t have the same ring to it)!
Take a look at what we found out below!
The top 10 teams that keep fans up at night
Ready to find out which NFL teams are causing fans the most sleepless nights? Let’s dive into the data for the top 10 teams to learn whose NFL fans are most active on social media when everyone else is catching some zees:
10. Las Vegas Raiders
Raiders fans are known for their intensity, which certainly doesn't end when the sun goes down. Whether they're celebrating a comeback or questioning the latest roster move, this iconic and often chaotic franchise keeps its fans posting deep into the night.
Fans of the Las Vegas Raiders shared 25,700 posts between 11 p.m. and 7 a.m. local time, which is 40.4% of their total posts. This places them at number 10 in our rankings.
9. Dallas Cowboys
Love them, hate them, or love to hate them, the Dallas Cowboys are always in the spotlight. And with “America’s Team” comes round-the-clock media coverage and endless fan engagement. Naturally, this means that many of their followers stay wide awake and fully charged throughout the night.
Fans of the Dallas Cowboys shared 203,880 posts between 11 p.m. and 7 a.m. local time, which is 40.7% of their total posts.
8. Pittsburgh Steelers
One of the NFL’s largest and most devoted fanbases, the Steeler’s Nation lives for football talk. Whether it's nostalgic debates about the Steel Curtain or midnight QB evaluations, Pittsburgh fans simply never log off.
Fans of the Pittsburgh Steelers shared 11,440 posts between 11 p.m. and 7 a.m. local time, which is 40.8% of their total posts.
7. Denver Broncos
Broncos Country has had a bumpy ride lately and fans haven’t held back. From the highs of the Payton hire to the lows of prime-time flops, this storied franchise keeps its faithful up late dissecting what went wrong and how they think it should be fixed.
Fans of the Denver Broncos shared 71,040 posts between 11 p.m. and 7 a.m. local time, which is 41.5% of their total posts.
6. Kansas City Chiefs
When you're supporting the reigning dynasty, there's always something to talk about. From good old Mahomes magic to Taylor Swift sightings, Chiefs fans don’t clock off, especially when the whole NFL world is watching them win again.
Fans of the Kansas City Chiefs shared 125,140 posts between 11 p.m. and 7 a.m. local time, which is 41.9% of their total posts.
5. Washington Commanders
A new ownership era has fans hopeful, but after years of frustration, Commanders’ loyalists are watching every move like hawks. Whether it’s quarterback debates or front-office gossip, this fanbase is always online and deeply opinionated.
Fans of the Washington Commanders shared 64,600 posts between 11 p.m. and 7 a.m. local time, which is 46.3% of their total posts.
4. Seattle Seahawks
From the Legion of Boom era to the post-Russell Wilson rebuild, Seahawks fans have remained fiercely loyal and unswervingly vocal. With West Coast time zones and a knack for late-game drama, it's no surprise the Twelves are active well into the night.
Fans of the Seattle Seahawks shared 65,600 posts between 11 p.m. and 7 a.m. local time, which is 46.4% of their total posts.
3. Los Angeles Chargers
Chargers fans know the pain of close games and blown leads all too well. Combine late kickoffs with a team that always seems just about to break through, and you’ve got a recipe for post-midnight venting and armchair coaching.
Fans of the Los Angeles Chargers shared 66,000 posts between 11 p.m. and 7 a.m. local time, which is 48.4% of their total posts.
2. San Francisco 49ers
The 49ers are one of the most storied franchises in the NFL and their fans are truly passionate. With Super Bowl dreams almost annually and constant quarterback storylines, Niners fans stay up late breaking down every throw and run.
Fans of the San Francisco 49ers shared 92,240 posts between 11 p.m. and 7 a.m. local time, which is 48.4% of their total posts (the same as the Los Angeles Chargers).
1. Los Angeles Rams
The Rams may have lifted the Lombardi Trophy just a few seasons ago, but inconsistent performances since then have left fans constantly analyzing what’s next. With a glitzy LA fanbase and a city that never sleeps, late-night chatter about trades, injuries and Stafford’s longevity is always buzzing.
Fans of the Los Angeles Rams shared 81,420 posts between 11 p.m. and 7 a.m. local time, which is 48.9% of their total posts. This puts them firmly at number one in our rankings, making them the most passionate, the most vocal, and definitely the most sleep-deprived fan base of the NFL.
The most popular times to post across the NFL
There are clearly a lot of late-night NFL fans around, as social media posts are shared at all hours throughout the year. However, nine at night is the most popular time for proving NFL fan passion, with 472,460 posts shared during this period.
This is then closely followed by 8 p.m. (447,080 posts), 7 p.m. (442,940 posts) and 6 p.m. (436,480 posts), which shows that a lot of NFL social media activity takes place at a relatively decent hour.
But, with that being said, NFL fan obsession knows no bounds, and there were plenty of posts going up at 10 p.m. (393,960), 11 p.m. (380,420), midnight (393,140), 1 a.m. (380,700), and even at 2 a.m. (340,500)!
And when it comes to posts at 5 a.m. (158,520), 6 a.m. (89,380) and 7 a.m. (51,900), we’ll just have to give these fans the benefit of the doubt and assume they’re serious early birds rather than exhausted night owls.
Get the latest NFL insight, day or night
Are you one of the late-night NFL fans who stay up past your bedtime to share your views? If so, we admire your commitment! Why not make a night of it and explore the latest data insights and fan trends over on our NFL section and see how your favorite team is set to perform in the coming season?
Methodology
This campaign analyzes which NFL teams keep fans awake at night by tracking timestamped posts on X (formerly Twitter) and Reddit from June 2024 to June 2025.
We monitored mentions of all 32 teams during typical sleep hours (11 p.m. and 7 a.m. local time), using team names, hashtags, and handles. Each post was localized to the team’s home time zone and the overall number of posts were acquired.
While not a direct measure of wakefulness, late-night fan activity provides a strong signal for teams that disrupt sleep the most.
Data was collected on June 1, 2025. Reddit data came from r/NFL and team subreddits; Twitter data was collected via API.
